New partnership with the quick ordering platform follows several retail distribution deals for the specialty coffee roaster last year as it seeks a greater share of the US retail packaged coffee and ready-to-drink segments
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Nguyen Coffee Supply imports coffee through direct-trade relationships with Vietnamese farmers | Photo credit: Maria Be
Vietnamese specialty robusta brand Nguyen Coffee Supply is now available for delivery across the US following a new partnership with delivery platform Gopuff.
The New York-based packaged coffee, ready-to-drink (RTD) and at-home coffee business said the deal will see Gopuff deliver its products from 500 fulfillment centres nationwide.
The new agreement forms part of Nguyen Coffee Supply’s push to grow its share in the US retail packaged coffee and RTD market and follows several retail launches across the last 12 months, including with large supermarket chains Whole Foods Market and Sprouts Farmers Market.
“Since day one, it’s been a dream to bring Vietnamese coffee and the benefits of robusta to as many people as possible. Launching with Gopuff is helping us achieve this dream through their quick and accessible ordering platform,” said Sahra Nguyen, Founder and CEO, Nguyen Coffee Supply.
Nguyen founded Nguyen Coffee Supply in 2018 with the aim of becoming the first specialty coffee company in the US to ‘celebrate, champion, and offer fresh roasted single origin robusta beans from Vietnam’. Nguyen Coffee Supply imports coffee through direct-trade relationships with Vietnamese farmers and roasts in New York.
Nguyen Coffee Supply currently has wholesale partnerships with several restaurants and cafés across New York City, Washington D.C., Seattle and Kansas City. Its products are also sold via online grocery store FreshDirect, e-commerce retailer Thrive Market and online Asian supermarket Weee!