The North American unit of Italian coffee roaster Zanetti Beverage Group will invest $29.1m to upgrade its Virginia roasting facility, which has been in operation since November 2021
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The facility handles the company’s bulk product distribution as well as e-commerce fulfillment | Photo credit: MZB Group
Massimo Zanetti Beverage USA, which roasts, grinds and packages coffee for retail brands including Segafredo Zanetti, Chock full o'Nuts Coffee and Kauai Coffee, will invest $29.1m to upgrade its Suffolk roasting facility in Virginia, USA.
The facility, which handles the company’s bulk product distribution as well as e-commerce fulfillment, became operational in November 2021 and was inaugurated in March 2022.
Alongside roasting and distribution, Massimo Zanetti Beverage USA also franchises Chock full o'Nuts Coffee Shops and Segafredo Zanetti Espresso Cafés.
“This business decision fits with our long-term strategic goals to continue to invest in Hampton Roads. Our proximity to major transit lanes and the Port of Virginia, one of the largest coffee ports in the country, further enhances our position and allows for continued growth, while adding to the economic vitality of the area,” said John Boyle, CEO, Massimo Zanetti Beverage USA.
Glenn Youngkin, Governor of Virginia, said in a statement that food and beverage processing is the state’s second-largest manufacturing sector and, thanks to companies like Massimo Zanetti Beverage USA, one of Virginia’s ‘fastest growing industries’. The funding for expansion is expected to create nearly 80 jobs.
The announcement follows several of Massimo Zanetti competitors investing in roasting facilities to boost their presence in the US retail coffee market. In March 2021, Swiss food and beverage giant Nestlé announced plans to build a 630,000sq ft coffee facility in Arizona, representing a $675m investment.
Lavazza North America began constructing its first roasting and packing plant in the US in May 2021, while US roasting giant Westrock Coffee finalised the purchase of 524,000sq ft coffee and tea packing facility in Arkansas in December 2021.
Massimo Zanetti Beverage Group controls nearly 50 packaged beverage brands with a presence in more than 100 countries.