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Different by design: Q&A with Hagen Founder, Tim Schroeder

Hagen’s new branding on display at the brand’s Mayfair espresso bar | Photo credit: Susheel Schroeder

Hagen has been delighting Londoners with its Danish-inspired approach to craft, design and hospitality since 2017. Now trading across 17 venues in the UK capital and recently unveiling its first international site in Amsterdam, Hagen continues to place gourmet coffee at the heart of customer experience. Founder Tim Schroeder spoke to World Coffee Portal about the boutique brand’s ambitious sustainability agenda, the importance of its Danish roots and why the time is right for European expansion

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