The Italian coffee machine manufacturer’s new office in Dubai, UAE, will showcase new product launches and offer greater support to customers in the region
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Bergamo-based Evoca Group now has 18 commercial branches globally | Photo credit: Evoca Group
Italian coffee machine manufacturer Evoca Group has set up its first representative sales office in the Middle East – a sales and support hub in Dubai’s Jumeirah Lake Towers, UAE.
In a press release, Bergamo-based Evoca Group said its new representative office in Dubai will enable it to offer greater support to clients in the ‘rapidly developing’ Middle East coffee market, alongside direct access to its latest product launches.
Evoca Group sells coffee machines under the Gaggia, Necta and Saeco brands to clients in more than 140 countries globally. The Dubai office adds to the group’s 17 commercial branches across Europe, North America, Asia and Oceania.
The Italian coffee machine manufacturer, which achieved 6% year-on-year sales growth in 2023 to reach €441m ($476m), appointed Jochen Fabritius as its new CEO in September 2023 after Andrea Zocchi stepped down after 21 years.