SSP launches new Soul + Grain concept in partnership with Extract Coffee Roasters

SSP has partnered with Extract Coffee Roasters to offer customers ethically sourced artisan coffee alongside the Soul & Grain menu | Photo caption: SSP Group

Travel food and beverage operator SSP group has added a new fresh-to-go concept to its portfolio with the opening of Soul + Grain at London’s Victoria station. 
 

The London Victoria store, formally a Caffè Ritazza location, is set to be the first of several Soul + Grain outlets at other UK stations and airports. 

As part of the opening, SSP has also partnered with UK-based Extract Coffee Roasters, recently named Best All-Round Speciality Coffee Roaster at the UK Coffee Awards 2022, to offer customers ethically sourced artisan coffee alongside the Soul + Grain menu. 

“We are incredibly proud to be launching Soul + Grain to the UK travel market. In response to the demand for balanced menu choices, the brand is focused on giving our customers a premium, nutritionally balanced menu alongside fantastic artisan coffee. Delicious pastries, bright, tasty salads, and freshly made sandwiches and toasties served in a relaxed, welcoming style, provide customers with a diverse offer to meet all their needs – from morning through to evening,” said Richard Lewis, CEO, SSP UK & Ireland. 

SSP Group operates its own café brands, such as Caffè Ritazza, Upper Crust and Camden Food Co., in addition to licensed brands including Starbucks, Pret A Manger and Burger King.