The US boutique café brand has launched a range of 100% compostable Nespresso compatible coffee pods in response to growing customer demand for the at-home coffee format among its customers
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Bluestone Lane launched its new coffee pod range in response to growing customer demand for the format | Photo credit: Bluestone Lane
Bluestone Lane has launched a range of Nespresso-compatible coffee pods amid rising customer demand for the at-home coffee format. The US café brand said a recent survey had revealed the majority of its customers use a Nespresso original machine when brewing coffee at home.
The new range consists of four varieties, including a decaf option, with the pods 100% biodegradable and compostable.
“We took about 18 months to develop pods that perfectly match the balanced yet complex flavour of the espresso served in Bluestone Lane cafes so that our locals can enjoy their favorite Bluestone Lane roasts with just the push of a button,” said
Nick Stone, Bluestone Lane Founder and CEO.
“Our goal is to continue to become a household name, and these new capsules enable us to expand the reach of our award-winning coffee beyond our cafe markets as we continue to grow our footprint nationwide,” Stone added.
Coffee capsules are widely used by consumers seeking a combination of coffee quality and convenience at home and are often used in tandem with sophisticated home espresso machines.
Indicating growing global demand for coffee capsules, in July 2020 Nespresso said it would invest $170.5m to
add ten new production lines to its facility in Romont, Switzerland. The
Nestlé-owned company posted
revenues of $1.7bn in the first quarter of 2022.
Bluestone Lane was launched in 2013 by Australian-born Nick Stone with the aim of bringing Melbourne-style café culture to the US. The business has since grown to 55 boutique coffee shops across the US.