The East Asian branded coffee shop region is a phenomenon. National chains expanding at unprecedented rates of growth, competing against major Western brands for attention and loyalty. This report focuses on the exciting markets of Brunei, Cambodia, China, East Timor, Hong Kong, Indonesia, Japan, Laos, Macau, Malaysia, Mongolia, Myanmar, Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam.
In this session, Bradley Journeaux, Head of Research, will dive into these trends and share the key findings from
Project Café East Asia 2026, followed by an interactive Q&A with the research team
Guest Speakers
Bradley Journeaux
Head of Research
Allegra World Coffee Portal
Ozten Kivilcim
Research Executive
Allegra World Coffee Portal