5 February 2024 | 25 mins

Episode 98: Crowdfunding: How to raise funds using your community

Today we’re continuing our funding series by speaking with Dan Hardy, Chief Revenue Officer at Crowdcube to find out how to prepare and execute a successful crowdfunding campaign.

Crowdcube is Europe’s largest private lending marketplace with a community of over 1.5 million members. To date the platform has helped raise £1.4 billion of investment and has worked with over 1,300 entrepreneurs, including ambitious companies such as Grind, WatchHouse, Brewdog and Monzo.

In this conversation Dan walks us through the crowdfunding process and sheds light on how to build and capitalise on campaign momentum. We also discuss the importance of creating a narrative with your community and communicating a clear and powerful mission statement.

Credits music: "Dizzy" by Richard James in association with The Coffee Music Project and SEB Collective

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Guests

Dan Hardy

Chief Revenue Officer, Crowdcube

Dan Hardy is the Chief Revenue Officer at Crowdcube. In over eight years at Crowdcube, he has advised companies like Hartes Group, Chip, WatchHouse, and others on executing some of the largest and fastest crowdfunding raises in history. Hardy is ultimately responsible for the Sales and Partnerships teams across the UK and Europe and works closely with the team to identify the next generation of world-leading Community Fundraises.